Cosmetics & personal care industry has witnessed a
substantial growth across the globe. Among the cosmetics, skin lightening
products are gaining massive popularity among the consumers owing to the
several factors. One of the major benefits offered by skin lightening products
is to protect against strong UV rays of the sun due to which the
Based on product type, the global skin lightening products
market has been segmented into creams & lotions, cleansers & toners,
face masks, scrubs, and others. Among the product type, creams & lotions
are expected to account for the major market share in the global skin
lightening products market throughout the forecast period.
lightening
skin care products market
The market of global skin lightening products has been divided
on the basis of category into conventional, and organic. Among the category,
conventional segment is expected to account for the maximum market share in the
global skin lightening products market and projected to witness a moderate
growth rate during the forecast period. Economical pricing, and easy
availability are the major factors for the rising growth for conventional skin
lightening products market.
Based on end user, the global skin lightening products market
has been segmented into men, and women. Women segment is estimated to account
for the maximum market share in the global skin lightening products market.
Regional Analysis
The global skin lightening products market has been segmented
by North America, Europe, Asia-Pacific, and the rest of the world.
Asia-Pacific region is expected to retain its dominance
throughout the forecast period in the global skin lightening products market.
Large population size in the countries of Asia-Pacific region is one of the
major factors for the rising growth for skin lightening products in the
Asia-Pacific region. Rise in disposable income of the consumers in the developing
nations such as India, China, and Indonesia are expected to fuel the sales of
skin lightening products during the forecast period. Among the Asia-Pacific,
China and India have accounted for significant market share in the year of 2018
and the trend is expected to continue throughout the forecast period. Europe
has accounted for approximately 20-30% market share in the global skin
lightening products market. Germany and France are the major markets for skin
lightening products in Europe.
Segmentation
The global skin lightening products market has been segmented
based on product type, category, end user, distribution channel, and region.
By product type, the global skin lightening products market
has been segregated into creams and lotions, cleansers & toners, face
masks, scrubs, and others.
The global skin lightening products market has been classified
on the basis of category into conventional, and organic.
The global skin lightening products market has been classified
on the basis of end user into men, and women.
The global skin lightening products market has been classified
on the basis of distribution channel into store based, and non-store based.
Store-based distribution channel has been further segmented into supermarkets
& hypermarkets, specialty retailers, and others.
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