The Global E-Reader Market is projected to witness a
significant growth rate of 6.1% from 2019 to 2024 and reach a market value of
USD 12.33 Billion by the end of 2024. E-reader is a device, which replicates
the experience of printed reading on screen. E-reader allows users to store
several books, which can be downloaded from various sources on internet. High
storage capacity of e-reader provides convenience to users, which is driving
the growth of e-reader market. Moreover, the availability of free reading
content on internet is another factor which is anticipated to support the growth
of the global e-reader market.
The global e-reader market has been segmented based on screen
size, distribution channel, and region.
Based on screen size, the global e-reader market has been
segmented into below 6 inch, 6 to 8 inch, 8 to 10 inch, and above 10 inch. The
6 to 8 inch segment is expected to dominate the global e-reader market during
the review period owing to the high portability coupled with sufficient screen
size enabling users to read conveniently. However, above 10 inch segment is
expected to grow at highest CAGR as bigger screen size offers better clarity,
reducing eye strain.
Latest Industry Updates
July 2019: PocketBook International
SA, launched a Pocketbook InkPad Pro which is waterproof e-reader. The new
device has 7.8 inch E Ink carta hd display, offering a 1404 x 1872 resolution.
It is powered by 1GHZ processor and provides 16 GB of internal storage with 1
GB of RAM.
Regional Analysis
The global e-reader market has been segmented, by region,
into North America, Europe, Asia-Pacific, and the rest of the world.
North American region is expected to dominate the global
e-reader market due to high spending power of poplation coupled with high
adoption of new technologies among consumers in this region. European region is
expected to occupy a significant market share in global e-reader market, during
the review period owing to the various benefits offered by e-reader, over
coventional printed reading material, such as high storage capacity and
portability.
The e-reader market in Asia-Pacific is projected to grow at
the fastest rate from 2019 to 2024. Increasing disposable income coupled
with increasing techno savvy youth population, are factors driving the growth
of e-reader market in this region, during the forecast period.
Key Players
Some of the key players in the global e-reader market
are Rakuten Kobo, Inc. (Canada), Hanvon Technology Co. Ltd. (China),
Onyx International Inc. (China), Bookeen (France), Aluratek Inc. (US),
PocketBook International SA (Switzerland), Arta Tech (Poland), Wexler Flex
(US), ECTACO Inc. (US), Ematic (US), News Corporation (US), Sony Corporation
(Japan), FlexEnable Ltd (UK), Amazon.com, Inc. (US), and Barnes &
Noble, Inc. (US).
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