Cruelty free cosmetics have become a major trend of late due
increased awareness due to increased animal rights awareness. Market Research
Future, a firm which specializes in market reports related to Consumer and
Retail sector among others, recently published a report on this market. The
industry is expected to expand at an unmatched CAGR rate in the forecast period
while achieving high revenue levels.
Cruelty free cosmetics have become popular of late and are
witnessing increased demand due to increased consumer awareness about the side
effects of animal testing especially in the cosmetics sector. Sale of perfumes
& fragrances in the cruelty-free cosmetics industry is also experiencing
growth at a higher rate during the forecast period. Mass penetration in the
target demographic and increased promotions have been effective in bolstering
demand of this sector to positive levels.
Industry Segments
The cruelty free cosmetics market has been segmented on the
basis of product type, form and distribution channels.
On the basis of product-type which comprises of skin care,
hair care, perfumes & fragrances, makeup & color cosmetics, others.
Makeup & color cosmetics hold a dominant share out of all the other types.
The market has been further segmented on the basis of form namely cream, gel,
liquid, powder, and others. Cream based products hold a lion’s share among the
various forms followed by gels. On the basis of distribution channel which
comprises of supermarket/hypermarket, specialty retailers, convenience stores,
e-commerce, others. Sale through supermarket/hypermarket is growing at a higher
growth rate backed up by a convenient shopping experience of the
consumers.
Global Competitive Analysis
The entry of new industry players in the segment has initiated
a trend of volume-driven growth that has been observed to intensify with the
addition of new and advanced products. The best long-term growth opportunities
for this sector can be captured by ensuring ongoing process improvements and
financial flexibility to invest in the optimal strategies. Companies are
capturing & solidifying their share of the market segment, by competing and
experimenting with various advantage points.
The key players profiled in the global Cruelty-Free Cosmetics
market are L'Oréal S.A. (France), COVER FX Skin Care Inc. (Canada), INIKA
Organic (Australia), Spectrum Collections (U.K.), Kat Von D Beauty (U.S.),
Beauty B (U.S.), PHB Ethical Beauty (U.K.)
Latest Industry News:
Jan 2018 Beauty brand Lush has launched a romantic
new collection for Valentine’s Day, including 23 cruelty-free and vegan
products. The line will be available from January 19th in stores and online.
The cruelty-free brand has included previous customer favourites as part of the
range.
Dec 2017 Beauty Bakerie, a beauty brand that mixes the
goodness of bakeries with makeup, has released a sweet product that’s going to
have lots of people ready to eat their lipstick called “Nude-tella,” .The
founder of Beauty Bakerie, is enthusiastic about the company’s animal-free,
cruelty-free products. In addition to being vegan (free of animal products and
animal testing) and smudge-free, the lipsticks are waterproof and long-lasting.
Jan 2018 C’est Moi beauty brand has entered the beauty marketplace
this month with gentle, thoughtfully formulated skin care and fresh, wearable
color cosmetics specifically for tweens and teens. The brand provides a simple
approach to beauty for young skin while filling a gap where there have not been
options until now. The entire collection will launch on Target.com and
CestMoi.com, and will be available on January 21, 2018. All products are
dermatologist tested, clinically tested on sensitive skin, made with natural
and organic ingredients, hypoallergenic, fragrance free, talc free, cruelty
free, made in the USA and EU, and have both recyclable and FSC certified
packaging.
Nov 2017 Clothing and accessories retailer FatFace has firmed
up its offerings in the cosmetic and beauty category by confirming Cruelty Free
status for the brand. Cruelty Free International says that the Leaping Bunny
logo can now be displayed on the U.K-based company’s beauty range, to prove
that no animals suffered during the manufacturing process. Currently the
FatFace range of cosmetics is fairly limited, the securing the certification
could facilitate the company to expand the range further in the United Kingdom
and other markets.
Complete Report Details @ https://www.marketresearchfuture.com/reports/cruelty-free-cosmetics-market-3825
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