The increasing consumption of tea and coffee leads to increased demand for dairy whiteners. Dairy whiteners are quicker, easier, and more convenient to use in tea and coffee compared to milk. Dairy whiteners are widely used as a substitute for fresh milk in several hot & cold beverages. Introduction of new products in the market with convenient and innovative packaging have contributed significantly to the growth of the global dairy whiteners market.
The global dairy whiteners market has been segregated, by
form, into powder and liquid. The powder segment is projected to garner a major
share, of the global dairy whiteners market. The segment’s dominance can be
attributed to longer shelf-life, ease of transport, and packaging. However, the
liquid segment is expected to register a higher CAGR during the upcoming years.
Based on packaging type, the global dairy whiteners market has
been segmented into cartons, jars, pouches & sachets, and others. The
pouches & sachets segment is anticipated to gain the highest revenue share
in the global dairy whiteners market and is expected to maintain its dominance
during the forecast period. Several market players provide dairy whiteners in
different sizes of pouches & sachets as it offers ease to consumers while
consuming it and is a convenient form of packaging.
Regional Analysis
The global dairy whiteners market has been segmented by
region, into North America, Europe, Asia-Pacific, and Rest of the World.
North America is anticipated to dominate the global dairy
whiteners market due to the presence of several market players in the region.
Growing demand for ready-to-drink hot and cold beverage products prepared by
milk is also fueling the region’s growth in the global dairy whiteners market.
Asia-Pacific dairy whiteners market is projected to be the
fastest-growing market during the forecast period owing to the increasing per
capita disposable income of consumers. Busy lifestyle will necessitate
convenience in everyday use products such as dairy whiteners. These are easier
to use and store than fresh milk and will therefore find widespread use in the
preparation of tea and coffee.
Segmentation
The global dairy whiteners market has been segmented on the
basis of form, packaging type, distribution channel, and region.
Based on form, the global dairy whiteners market has been
segregated into powder, and liquid.
Based on packaging type, the global dairy whiteners market has
been classified as cartons, jars, pouches & sachets, and others.
By distribution channel, the global dairy whiteners market has
also been segregated into food retail and food service. The food retail segment
has further been segregated into hypermarkets & supermarkets, convenience
stores, and others.
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