The global shampoo market has been segmented by type,
function, distribution channel, and region.
Based on type, the global shampoo market has been
segmented into dry shampoo, cosmetic shampoo, children’s shampoo, medicated
shampoo, and others. The cosmetic shampoo segment is projected to be the
largest during the forecast period. Cosmetic shampoos are easily and widely
available and are also less expensive than other types of shampoos. Cosmetics
shampoos are available in a variety of forms, colors, and fragrances. The
segment is also expected to register the highest growth rate during the review
period owing to the growth of the cosmetics industry worldwide.
By distribution channel, the global shampoo market has been
segmented into store-based and non-store-based. The store-based segment has
further been classified as supermarkets and hypermarkets, convenience stores,
and others. The store-based segment is projected to account for the larger
market share due to the widespread availability of shampoos in supermarkets and
hypermarkets. Moreover, there is a higher preference for store-based channels
among consumers as they provide a one-stop shopping experience. However, the
non-store-based segment is projected to register the highest CAGR due to the
increasing adoption of e-commerce in the personal care retail industry.
Regional Analysis
The global shampoo market has been segmented, on the
basis of region, into North America, Europe, Asia-Pacific, and the rest of the
world.
Asia-Pacific is expected to dominate the global shampoo market
as growing consumer awareness about personal care and hygiene is leading to
increased expenditure on personal care products.
Key Players
Some of the key players in the global shampoo market are
Unilever PLC (UK), Henkel AG & Company, KGaA (Germany), The Procter &
Gamble Company (US), Church & Dwight Co., Inc. (US), Kimberly-Clark
Corporation (US), Kao Corporation (Japan), Beiersdorf AG (Germany), Shiseido
Company, Limited (Japan), L'Oréal S.A. (France), and Johnson & Johnson
Services, Inc (US)
Complete Report Details @ https://www.marketresearchfuture.com/reports/shampoo-market-7824
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